Redesigned Honda Civic Debuts In Japan, Including New Hybrid Model

The new hybrid system enables the gasoline-electric vehicles, like Toyota's Prius sedan, for the first time to run solely on the electric motor at low cruising speeds.

Published: 22-Sep-2005


TOKYO (Reuters) - Japan's Honda Motor Co. unveiled the latest version of its popular Civic sedan on Thursday, with improved gasoline and hybrid engine systems for the domestic market, as it looks to reignite flagging sales of a car that was launched a third of a century ago.

Production of the Civic -- which has sold some 16 million worldwide -- has dropped 24 percent from a 1997 peak as consumers shifted to newer designs.

But the Civic still accounts for nearly a fifth of Honda's global sales and is seen, along with the company's best-selling Accord, as a lifeline in ferociously competitive world markets.


Playing catch-up a decade late, the world's auto giants now find that they have to lease or buy technology from Toyota.

Spc. Jeffrey Hamme and Staff Sgt. Michelangelo Merksamer of HHC, 1/506th Infantry, point out features of the Hybrid Electric Humvee at the AUSA Annual Meeting earlier this month. The two Soldiers participated in a Military Utility Assessment of the prototype vehicle last month at Fort Campbell, Ky.

Ford's 'Hybrid Patrol,' a 10-city initiative this fall that aims to show hybrid drivers how to drive for best fuel economy. EV World photo of Bill and Lisa Hammond on way to first Ford Patrol event in Detroit during stop-over in Omaha.


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