Amory Lovins Takes Energy-Efficiency Message to Asia

Founder of Rocky Mountain Institute urges Hong Kong government and businesses to shift to hydrogen-intensive energy as pathway to both cleaner environment and creater profitability.

Published: 20-Mar-2005

Turning away from a dependency on oil and reducing emissions that destroy the climate can follow a "business for profit" model, an expert in oil supply and climate change said Friday.

Amory Lovins, chief executive officer of research at the Rocky Mountain Institute, an entrepreneurial non-profit organization in the United States, made the comments at a lunch presentation hosted by Civic Exchange and the World Wildlife Foundation.

"We need to do something quite different, as China has done with its car efficiency standards," Lovins said.

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