Toyota Talks Up Texas

Japan automaker to open plant in Lone Star state

Published: 15-Mar-2004

Toyota already is proud of its association with Texas, where it will open its newest U.S. plant in 2006 to build the Tundra full-size pickups.

A traveling display that is going from auto show to auto show in the Lone Star State this year, beginning with last week's Dallas show, plays on the Texas and San Antonio themes with a video screen showing Texas scenes and flashing "San Antonio," with a special Texas-edition Tundra on center stage.

I got to see this new Tundra model and display at the Dallas show, and I'm sure it will be at the Houston show in early April.



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