It's Official: GM Commits to Build Bolt Electric Car
"We are not waiting for things to happen. We are hustling," GM North America President Alan Batey told assembled media during a breakfast keynote address Thursday, February 12, 2015 kicking-off Media Preview days at the Chicago Auto Show in Chicago, Illinois.
"The message from consumers about the Bolt EV concept was clear and unequivocal: Build it. We are moving quickly because of its potential to completely shake up the status quo for electric vehicles," Batey explained, adding that the electric car is now on the "fast track."
While Batey did not specify a time schedule for production, speculation centers around GM's Orion plant where GM workers assembly the small Buick Verano and subcompact Chevrolet Sonic. Back in November, GM announced that it would invest $160 million in the plant for tooling for an unidentified vehicle; presumably that vehicle will be the Bolt.
Troy, Michigan-based LMC Automotive is predicting that production will commerce in 2017 with volumes around 20,000-30,000 units annually. Pricing before any federal or state incentives will be in the mid-$30K range.
Excerpt from February 12, 2015 Keynote
Chevrolet will introduce 25 new technologies to our vehicle lineup in 2015, and each is designed to improve safety, performance and fuel efficiency, and make our customers’ lives better.
Take built-in 4G LTE as an example. While other automakers are introducing one model here and one model there, Chevrolet has rolled it out into 16 models in a matter of months. It’s even standard equipment on a $12,000 Spark, because this technology is both useful and universal. People get it and want it, regardless of how much they’re spending on a vehicle.
Now, beyond features and technology, Chevrolet will have one of the freshest product portfolios in the business just one year from now.
“5 in ’15” is our mantra this year, as we’ll introduce five all-new cars in key segments.
We have already lifted the cover on the first of those five, the next-generation Volt, and we couldn’t be more excited about it.
The current Chevrolet Volt, since it was introduced in late 2010, has done exactly what it was intended to do:
It’s the best-selling plug-in passenger car in the U.S.
It’s attracting new customers to Chevrolet – 69 percent of new Volt buyers come from non-GM vehicles.
· It’s changing habits, and energy usage: Volt owners who charge regularly typically drive more than 970 miles between fill-ups and visit the gas station less than once a month, on average.
And now, it’s going to get even better.
When the new Volt arrives later this year, it will have more range — up to 50 miles of clean electric driving — and more comfort and convenience features than ever.
The Volt is the purest expression of Find New Roads, with advanced technology at its heart and innovation at its soul. It’s the kind of cutting-edge technology that has long set Chevrolet apart, and continues to do so today.
But there are still more ways to “Find New Roads”…and there’s one in particular I’d like to share today.
Last month, we introduced an all-electric concept called the Chevrolet Bolt EV. It was designed to be a game changer, providing long-range pure electric power – about 200 miles of range – at a target price of around $30,000 after federal incentives.
Well, that’s exactly what it’s going to be when we build it. Today I am pleased to announce that the Bolt EV will go from concept to production vehicle, available in all 50 states.
I can’t go into details about timing or price, but I am announcing today that we will put this vehicle into production as quickly as we can, and we’ll build it at our Orion Assembly facility outside Detroit.
And I can say that GM’s Orion Assembly and Pontiac Metal Center facilities are receiving a combined $200 million investment to prepare for and support its launch.
We are putting the Bolt EV concept on the fast track to production, as it has the potential to quickly shake up the status quo for electric vehicles. It’s an EV aimed at everyday drivers, giving them long-range performance that’s been elusive until now.
Like the Volt, it’s a cure for range anxiety… it’s just another way to “Find New Roads” to get there.
Find New Roads. That’s the brand promise of Chevrolet… and vehicles like the new Volt and Bolt EV concept represent the innovation and ingenuity that have run in the DNA of this brand since the very beginning.
Yes, good things may come to those who wait… but we aren’t waiting. We are going to take Lincoln’s advice. We will be humble, stay hungry… and we’re going to “hustle.”
Thank you very much.
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