Americans Are So Over Electric Cars

Survey finds consumer interest has dropped 8 percent since 2009.

Published: 09-Jan-2012

Even though consumers paid record prices for gas in 2011, the interest in energy-friendly electric cars is quickly declining, according to a new survey by Pike Research.

Of more than 1,000 adults polled in the Electric Vehicle Consumer Survey, only 40 percent said they were "extremely" or "very" interested in purchasing a plug-in electric vehicle (PEV). That's down 8 percent from 2009 and 4 percent from 2011.

The problem has nothing to do with awareness, but that Americans haven't really warmed up to the higher price tag associated with plug-in cars. (See 8 questions every couple should ask before buying a car.)

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