Tesla to Unveil Electric SUV, $30K 'Mainstream' Car This Year
Palm Springs, California — Even though Tesla’s second electric vehicle the Model S is still about two years away from the market, Tesla CEO Elon Musk laid out the company’s road map for two more new electric cars at the Cleantech Investor Summit in Palm Springs, California on Wednesday. Tesla will unveil the Model X SUV, which will be “cooler” than any SUV or minivan on the market, later this year, said Musk, and in about four years will have developed a truly “mainstream” car that will cost $30,000.
Musk has talked about both cars before. Back in 2008, he was even hoping the mainstream electric car could go for as low as $20,000. And Musk spoke about the Model X SUV at a recent tour of Tesla’s recently acquired NUMMI plant. But as the company gets closer to launching the Model S, it’ll get that much closer to Musk’s original vision of making electric vehicles truly mainstream.
As far as how fast EVs will become mainstream Musk had some pretty aggressive predictions going. By 2020 it’ll be dirt cheap to have a long range vehicle battery, said Musk. By 2030, the only cars sold in America will be electric cars, and by midcentury the vast majority of cars on the road will be electric, said Musk. Those are tall orders, and mere decades away. All transportation is going electric, except — ironically — rockets, said Musk (Musk is the founder of rocket company SpaceX).
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