Seven Steps Toward Shared Mobility in 2010

Josie Garthwaite reports on vehicle sharing initiatives from bike-share to peer-to-peer car sharing.

Published: 27-Dec-2010

Whether they run on gasoline, electricity, or even Christmas ‘nog, our own vehicles can take us only so far on the road to cleaner, less congested roads. Fact is we’d be better off with fewer cars on the road, more efficient use of private vehicles (i.e. more carpooling, less solo driving) and more convenient ways to get around via mass transit, walking and cycling.

Widespread access to so-called “mobility as a service,” is a crucial piece of this greener transportation puzzle, making it easier for us to go car-free more frequently. Over the course of 2010, a rich ecosystem of services, startups and innovations began to take shape.

As envisioned by MIT researchers, a fully fleshed-out Mobility on Demand system would involve a comprehensive network of services in which city residents could rent an electric car, scooter or bicycle when and where they need it in order to bridge the “last mile” gap between public transit stations and a final destination.


SmartED electric car used in Car2Go carshare program.

car2go meets the daily needs of members by providing a free-floating network of vehicles.


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