Consumer Reports Finds 1 in 4 Considering A Plug-In Car

Range and cost remain issues for 72 pct of 1,752 people surveyed.

Published: 26-Mar-2010

Cars with cords are coming. It’s inevitable, because everyone from Audi to Volvo is working on one. The first of them will be in showrooms by the end of the year. That’s great, but is there really a market for plug-in hybrids and electric vehicles? Consumer Reports says there is and it could be big — provided the cars don’t cost an arm and a leg.

Consumer Reports surveyed 1,752 American adults and 26 percent of them said they likely would consider a plug-in car of some kind next time they’re in the market for new wheels. Seven percent said they are “very likely” to consider one. On the other hand, 72 percent said they are unlikely to contemplate getting one.

Still, one in four is a respectable figure for a technology still in its infancy, and EV advocates say it bodes well for the success of cars like the Nissan Leaf EV, Chevrolet Volt range-extended electric vehicle and the Toyota Prius plug-in hybrid.


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