Fisker Looking for a Few Good Dealers
Coming off the debut of its Karma S Convertible concept at Detroit, Fisker Automotive has announced the preliminary steps it's taking towards establishing a full-force dealership network. In an interview with Automotive News, Fisker board member Vic Doolan mentioned that the expanding manufacturer is hoping to setup 40 global dealers to distribute its upcoming 2010 Karma luxury sport sedan. Twenty five, Doolan says, have already been contracted in the U.S. alone.
It'll take a retailer anywhere between $350,000 to just under $1 million to become an authorized Fisker distributor, depending on location. Included in the price are extraneous parts, all the necessary service training and two display vehicles. Doolan says he's looking at already established luxury dealerships due to their market and customer service experience. Their selection also ties into the brand's eco-friendly philosophy, as most won't need to build new buildings for the Fisker showrooms.
If you happen to not be in the know, the Karma -- which ranges in price from $87,500 to $106,000 -- is the brand's all-new mild plug-in luxury sedan powered by twin-electric rear mounted motors. Its lithium-ion battery packs are installed mid-ship and are supplemented by a GM-sourced turbocharged four-cylinder making 260-hp. On batteries only, the Karma can travel 50 miles, but with the gasoline motor switched on, it can hit an estimated range of 300 miles. Company officials are hoping to sell 15,000 Karmas annually, with about half being sold in the U.S. To date, Fisker already has 1300 orders on the books for the sedan slated to go into production early next year. Its convertible sibling will follow in mid-2011.
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