US Market Offers Opportunity for Chinese Carmakers

Both BYD and Brilliance served notice that when they enter the U.S. market in or about 2012, they will come as high-end, high-technology automobile manufacturers.

Published: 19-Jan-2009

DETROIT This is what the North American International Auto Show, which opens to the public this weekend, ought to be -- less glitz, less glam, substantially more substance.

It was forced into that functional austerity this year by circumstances mostly beyond its control -- a collapsed economy, a frozen credit market and drastically reduced sales for all major car companies doing business in the United States.

Put the emphasis on major.

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