PHOTO CAPTION: Tesla Roadster just began production when economic downturn hit.

Tesla Downshifts for Rough Road Ahead

The recession won't kill Tesla, believes Elon Musk, who has survived similar economic crisis from the dot com bubble burst to hard times at Paypal.

Published: 28-Dec-2008

In retrospect, the timing could have been better.

Elon Musk's electric sports car company, Tesla Motors, said in September that it would build a factory in San Jose to produce its new sedan. It was a milestone for both the business and the green-tech industry on which Silicon Valley has pinned so many of its hopes.

Unfortunately, the announcement landed in the midst of a firestorm burning through the financial world.


Powered by advanced lithium-ion batteries and two 67bhp (50kW) electric motors to drive the front and rear axles, the Mixim is a four-wheel-drive car with a theoretical top speed of 112mph and a potential maximum range of 156 miles.

Dodge ZEO is 2+2 electric muscle car for the 21st century powered by 200kW electric drive with 0-60 mph in less than 6 seconds and range of 250 miles.

The Air Car may do better than fuel-cell cars, but experts say that using grid power to charge a battery-powered electric vehicle is much more efficient than using electricity to compress and store the same amount of energy in a tank.


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