New Report Highlights World Battery Market

New Freedonia industry study, World Batteries, is priced at $6100.

Published: 31-Oct-2008

Global demand to exceed $84 billion in 2012

Worldwide demand for primary and secondary batteries is forecast to grow 3.7 percent annually to $84.3 billion in 2012. Increases will be supported by solid growth in the world economy and industrial production. In addition, rising consumer incomes will support demand for both better performing batteries and battery-using consumer devices. Preventing even faster growth will be declining prices for many types of batteries as raw material prices fall from their high levels in 2007.

China will record the largest gains of any national market, stimulated by healthy economic growth, ongoing industrialization efforts and rising per capita income. Annual demand in the country will climb by more than $6 billion from 2007 to 2012, and China will surpass the US to become the largest battery market in the world. Sales increases are also expected to be strong in Argentina, Indonesia, Iran, India, Poland and South Korea for similar reasons.

The more mature battery markets in the US, Western Europe and Japan will all exhibit modest increases, but these markets will continue to remain critical to battery producers, accounting for more than 40 percent of total demand through 2012. Market gains in these areas will be fueled by largely favorable economic conditions and higher income levels. Renewed growth in motor vehicle production following a period of decline will also contribute to battery sales growth in the US and Western Europe.

Lithium-based rechargeable types to present best growth

Among individual products, lithiumbased rechargeable batteries will post the best growth, supported by the immense popularity of electronic devices such as cell phones and portable digital audio players. In addition, the emergence of lithium-ion powered hybrid vehicles will provide opportunities for these batteries.

Among primary batteries, lithium and alkaline batteries will see the strongest growth benefitting from the increased use of high drain electrical and electronic devices such as digital cameras, which are traditionally powered by primary batteries. Growth will also be supported by the ongoing conversion from basic, lower-cost zinc-carbon and zinc-chloride dry cells to alkaline and lithium types, particularly in developing regions. As a result of this conversion, sales of zinccarbon and zinc-chloride batteries are forecast to decline slightly through 2012.

Lead-acid battery sales will expand as well, but at a much slower pace, primarily due to expected declines in lead prices from extremely high 2007 levels. In addition, moderating global motor vehicle production and motor vehicle use will limit opportunities in the important automotive market.

Industrial applications to see strongest growth

Sales of batteries used in industrial and other applications will outperform other market segments, stimulated by increases in fixed investment spending and total manufacturing output -- particularly in developing regions. In addition, the rising use of better performing batteries, including nickel metal hydride and lithium ion in a number of industrial applications will support increases. Consumer battery demand will also be solid, supported by growing consumer incomes and heightened use of battery-using consumer devices.

Study coverage

This new study, World Batteries, presents historical demand data (1997, 2002 and 2007) plus forecasts (2012 and 2017) for primary and secondary types by product and market in 6 regions and 32 countries. The study also considers market environment factors, evaluates company market share and profiles 37 global competitors.

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