Hybrids Gaining Acceptance Among Detroit Carmakers..and Press

GM executives are quietly delighted Toyota ran into problems developing new batteries for the next generation of plug-in hybrids, writes columnist Mark Phelan.

Published: 28-Sep-2007

Hybrid technology has moved from the margin to the mainstream as automakers fight for image and sales.

You can tell because companies have started criticizing the technology their competitors use -- before cars using that technology even go on sale.

Background briefings at General Motors and Chrysler go to great length to explain the superiority of their system, called the two-mode hybrid. GM invented the two-mode, and it looked promising enough that BMW and DaimlerChrysler climbed aboard providing engineers and money to develop it.



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