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05-Feb-2013



PHOTO CAPTION: Toyota Vice Chairman Takeshi Uchiyamada at media presentation of now-scaled back IQ electric car.

Toyota Pragmatically Pursing Hybrids Today, Fuel Cells Tomorrow

Toyota Vice Chairman Takeshi Uchiyamada sees fuel cells as the future rather than the battery electric car approach being pursued by Nissan.

Recent moves by Japan's two largest automakers suggest that the electric car, after more than 100 years of development and several brief revivals, still is not ready for prime time - and may never be.

In the meantime, the attention of automotive executives in Asia, Europe and North America is beginning to swing toward an unusual but promising new alternate power source: hydrogen.

The reality is that consumers continue to show little interest in electric vehicles, or EVs, which dominated U.S. streets in the first decade of the 20th century before being displaced by gasoline-powered cars.

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