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15-Feb-2013



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Tesla, NY Times Feud Misses Point of Electric Cars

Electric cars need to be thought of more as an efficient way to get from A to B in our daily commutes, not as long-range travel machines, writes Bryan Walsh.

Over at Techland, Matt Peckham has a nice rundown on the ongoing feud between the electric car company Tesla and the New York Times. Short version: Times reporter John Broder took an East Coast road trip in a Tesla Model S sedan, driving between two fast-charging electric stations in Delaware and Connecticut. The idea—for Tesla, at least—was to prove that fast-charging stations can help alleviate the range anxiety associated with electric cars, allowing drivers to go long distances, just as they can with conventional gasoline-powered cars.

According to Broder, though, things didn’t quite work out that way. Broder’s Feb. 10 was nothing short of scathing, reporting that the Tesla Model S seemed to lose charge much faster than it should have, forcing him to drive slowly and turn down the heat despite the cold winter weather (which likely impacted the battery life of the car as well). In the end the car ran out of charge, forcing him to spend some of his journey in the cab of a flatbed tow truck on the way to another charging station. If the Times’ test drive had been meant to show that Tesla drivers no longer needed to worry about “range anxiety,” it was a total disaster.

But Tesla’s CEO Elon Musk didn’t take the article lying down. He accused Border of essentially faking the article, and promised to release data logs from the test drive that would prove it. You can find a Tesla post from Musk elaborating those claims here—essentially he argues that Broder purposefully ignored guidelines from Tesla staff in an effort to drive the car into the ground, all to support a story that would make Tesla and electric cars in general look bad. Musk noted that Broder had written earlier articles skeptical of the viability of electric cars, and suggested Broder was willing to bend the facts on his test drive to prove that he was right:

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