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PHOTO CAPTION: BMW i3 is the first model in the i-Series to be offered for sale in Turkey

BMW Plans Introducing i-Brand in Turkey

The Turkish government has been very supportive of electric cars, recently introducing a low private consumption tax rate on them.

Published: 31-Oct-2014

BMW decided to enter the electric car market under the brand name “i.” This new brand is made using new manufacturing technologies and engineering. The first member of i Series, the i3, is on the market in Turkey at the same time as in the US and Europe. The company's entry to Turkish electric car market coincides with government plans to encourage electric car dealers with low private consumption tax (ÖTV) rates.

Product Manager Kutay Gökgöz and Corporate Marketing and Communications Manager Fatma Tüker of Borusan Oto, the Turkish distributor of BMW, spoke to Sunday's Zaman.

The global automobile industry spent years searching for new and alternative resources. Hydrogen fuel cell cars were unable to go beyond the project phase, but the same does not go for hybrid cars; however, the vehicle taxation system in Turkey did not allow hybrid cars to take hold in the market.


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BMW i3 sports company double kidney grill.

Petrina Gentile offers a female perspective on BMW's new electric city car after driving it around Amsterdam.

BMW i8 sports coupe is next model in the i-Series of electric-drive cars.

Rumors says BMW is now looking at a third model to introduce thought to be called the i5, a larger version of the i3 all-electric car.

BMW Board Member Ian Robertson with Bavarian State Chancellor’s Office Head and State Minister for Federal Affairs and Special Tasks, Christine Haderthauer

First deliveries taking place in Germany with first customer the Bavarian State Chancellor’s Office Head and State Minister for Federal Affairs and Special Tasks.


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