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SUMMARY
Columbia University researchers delve into the National Household Travel Survey and reach some interesting conclusions about how American's use their cars. Via Motors isn't the only company offering plug-in hybrid pick-ups. We profile the Kia Ray EV and fantasize about Apple building an i-Scoot electric motor scooter. Lots of photos, as usual.
24 PAGES : 2.57 MB PDF



INSIDER ILLUSTRATED EDITION 12.3

In This Edition:

  • How Far Is Enough?
  • Plugged-In Pickups
  • Profile: Kia Ray EV
  • Apple's i-Scoot
  • How Far Is Enough?
    That’s the average driving distance most respondents to the Accenture consumer survey believe is required of a fully charged electric car before it needs recharging. So, reports a recently published study out of Columbia University’s Earth and Environmental Engineering Department. Consumers expect this because this is what they have become accustomed to. Most petroleum-fueled ICE-age vehicles typically have driving ranges of from 234 miles (Dodge Ram 1500 pickup) to 383 miles (Toyota Camry and Honda Accord). The Chevrolet Silverado 4WD claims an incredible 491 miles (that must be one whopping fuel tank).

    So, it’s little wonder the average consumer expects an electric vehicle to be capable of similar range performance. They’ve built their lives around that expectation.

    Or have they?

    CONTINUED.....

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